Recent Posts
Why Startups Need Professional Logo Design
4 Reasons Why A Professional Logo Is Key To A Successful Startup “Design is the silent ambassador of your brand.” — Paul Rand Every business, especially startups, need a high-quality logo to best represent the attributes and the values of the company. To save money at the start, some startups simply design the logo themselves, or […]
4 Keys To Better Brand Positioning
How To Grow Your Business With Brand Positioning “Positioning the brand and regaining trust are all smart things for us to do and those are the litmus tests for any decisions we make.” ―John McKinley What is Brand Positioning Anyway? The question about what is brand positioning can be answered thus: it is the goal of […]
Brand Loyalty Basics – What is Brand Loyalty and How To Build It.
How To Create Brand Loyalty For Your Business “There is a big difference between a satisfied customer and a loyal customer.” – Shep Hyken Loyalty Brings Rewards Earning a customers’ loyalty is one of the keys to developing long-term relationships. This can be really easy to accomplish if you know the steps involved. Customer loyalty can […]
Top 5 2017 Logo Design Trends
What Are The Key 2017 Logo Design Trends? “Don’t be into trends. Don’t make fashion own you, but you decide what you are, what you want to express by the way you dress and the way to live.” — Gianni Versace Be Aware of Trends, But Use Them In Your Own Way This summary of logo design […]
Why Logo Design Is A Key Business Investment
Why Investing in Quality Logo Design Is a Smart Decision The principal role of a logo is to identify, and simplicity is its means… Its effectiveness depends on distinctiveness, visibility, adaptability, memorability, universality, and timelessness. Paul Rand Discover Why a Great Logo Will Grow Your Business Think about the reasons why you buy a specific […]
The 5 Rules of Successful Logo Design
The 5 Rules of a Winning Logo Design There are some teams and logos you see, no matter where you are in the world, and you know exactly who they are and what they mean. LeBron James How To Use Logo Design To Your Advantage Your logo design is a key foundation for business success. […]
A Guide To Successful Product Development and Your Brand
Learn To Balance New Product Development With Your Brand Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product. Elon Musk Balance Your Budget, Your Brand And Your Product Development […]
5 Signs that You Need A Logo Redesign
Logo Redesigns and When To Consider a Logo Update “I strive for two things in design: simplicity and clarity. Great design is born of those two things.” Lindon Leader First impressions always matter. Your company logo is a visual representation of your business. When people see your logo on your business cards, on advertising material […]
The Key to Establishing a Great Brand
What Makes a Great Brand Great? “Think of yourself as a brand. You need to be remembered. What will they remember you for? What defines you? If you have it in you, do something that defines you.” ― Chris Arnold Great brands have the ability to generate instant recognition amongst consumers regarding your products and […]
