App Marketing Strategies

Today we will provide an overview of effective and affordable app marketing strategies. Keep in mind that developing your app is only the first part of your journey as an app entrepreneur. Whether you are seeking to monetise you app or gain audiences for influence, your toughest journey starts now. Never think ‘Build it and […]

How Does Public Relations Help A Business?

Making the most of public relations is a cost-effective way to market your business. To spark awareness with new prospects and maintain engagment with existing clientele. Public relations is not just for big business. Public relations is for all businesses – from startups to those well established. Remember – ‘Public relations’ refers to those outreach […]

Why good customer service is important for any business

Every small business needs customers – the more customers the better! And the best customers are happy ones. Likewise, happy people are a joy to do business with. They return to trade again and again; they tell their friends, who tell their friends and so on. Like the widening ripples from a stone tossed into […]

What is web branding?

Today we will talk about web branding, and ask the question ‘What is web branding?’ – as well as give you some easy to implement ideas on how to use web branding to grow your business. But first, a quote from Plato. “Every heart sings a song, incomplete, until another heart whispers back. ” Plato […]

How to build a brand for a small business

Today, the topic we are tackling is: How to Build a Brand for A Small Business. Fist off, let’s look at a quote from Plato. Plato said ”The right question is usually more important than the right answer.” Plato was an ancient Greek philosopher who taught Aristotle. And Aristotle personally tutored Alexander the Great – […]

How important is branding for small business?

Today, we ask the question: how important is branding for small business? But, first a quote: “True good fortune is what you make for yourself. Good fortune: good character, good intentions, good actions.” by Marcus Aurelius Marcus Aurelius lived from 121 AD to 180 AD. He was one of the last good emperors of Rome […]

Youtube Marketing For Small Business

I will venture to maintain that where the teacher is not pleasing to the pupil, there is no education. Xenophon

Who is Xenophon?

Xenophon of Athens was an ancient Greek philosopher, a historian, a soldier, and an all round horse expert. He lived from 431 BC to 354 BC.

For this article the key question is:
‘Should I start making videos for YouTube as a small business?’

Of course, the answer is yes.

Then next question is ‘why?’ – and that leads us back to Xenophon.

His quote: ‘where the teacher is not pleasing to the pupil, there is no education’ – shows us that any meaningful education is built upon the relationship between teacher and pupil. The pupil has to respect and value the teacher first – and then learning is able to occur. Here, the relationship is the thing.

As every small business owner knows – success in business is built upon relationships.

How To Market Your Small Business Online

Quote: A quote from Marcus Aureilus: “Begin – to begin is half the work, let half still remain; again begin this, and thou wilt have finished.” Who was Marcus Aurelius? Marcus Aurelius reigned as Roman emperor from 161 to 180 CE and is best known as one of last Emperors of Rome. He is also […]

The Job Description of a Billionaire

LESSONS LEARNED FROM THE ICON OF ENTREPRENEURSHIP Trying to relate to Richard Branson as an entrepreneur is like trying to relate to Kelly Slater as a Surfer or Stephen Spielberg as a Director. The magnitude of their awesomeness may make you question whether the same rules even apply to you. What follows is proof that […]

10 Ways To Make Word of Mouth Marketing Work for You

How To Make Word of Mouth Marketing Work for Your Business Word-of-mouth marketing is a crucial component of organic growth for startups and one of the primary ways that Weebly has grown to over 15 million customers. David Rusenko Use the Power of Word of Mouth One of the most powerful tools in your marketing […]