10 Reasons Why WordPress Is Best for Small Businesses

“Well begun is half done.”  — Aristotle   For small businesses, starting with the right website platform is half the battle won.  A strong beginning sets the tone for future growth, and WordPress gives you that advantage.  With its affordability, flexibility, and scalability, WordPress ensures your first step online is not just good; it’s the […]

Why Is Branding Essential for Startups and New Businesses?

“Your brand is what people say about you when you’re not in the room.”  – Jeff Bezos   This quote gives the easiest explanation of branding. Branding isn’t only about a logo, colors, or a cool name; it’s about how people feel towards your business.  For new businesses, the first impression is essential. A strong […]

What is web branding?

Today we will talk about web branding, and ask the question ‘What is web branding?’ – as well as give you some easy to implement ideas on how to use web branding to grow your business. But first, a quote from Plato. “Every heart sings a song, incomplete, until another heart whispers back. ” Plato […]

Youtube Marketing For Small Business

I will venture to maintain that where the teacher is not pleasing to the pupil, there is no education. Xenophon

Who is Xenophon?

Xenophon of Athens was an ancient Greek philosopher, a historian, a soldier, and an all round horse expert. He lived from 431 BC to 354 BC.

For this article the key question is:
‘Should I start making videos for YouTube as a small business?’

Of course, the answer is yes.

Then next question is ‘why?’ – and that leads us back to Xenophon.

His quote: ‘where the teacher is not pleasing to the pupil, there is no education’ – shows us that any meaningful education is built upon the relationship between teacher and pupil. The pupil has to respect and value the teacher first – and then learning is able to occur. Here, the relationship is the thing.

As every small business owner knows – success in business is built upon relationships.

Best Mobile UI/UX Design Practices & 6 Common Pitfalls to Avoid

A Simple Guide To The Best Mobile UI/UX Design Practices “The methodologies and best practices used to develop software can be applied successfully to any challenge in life.” ―Walter O’Brien Designed For The User In order to create the best mobile apps as far as functionality, you have to be focusing design efforts on the […]

What Are The Top HTML 5 Frameworks for Mobile App Development?

A Guide To The Top HTML 5 Frameworks “High achievement always takes place in the framework of high expectation.” ―Charles Kettering The Ongoing Popularity of the HTML 5 Framework With all the latest advancements in mobile app development over the last few years, the task of creating compelling mobile applications is easier than ever.  These creative […]

Is Squarespace A Good Alternative to WordPress?

Squarespace Vs WordPress – Which is the best choice for your business? “The choices that we make in our life, indeed determine the kind of results that we experience and the quality of the life that we live.”— Sumeet Jain “The choices that we make in our life, indeed determine the kind of results that […]

Web Apps VS Native Apps – Which is Better For Startups?

The Web Apps Vs Native Apps Debate “There are three constants in life… change, choice and principles.” —Stephen Covey When it comes to the debate over web apps vs native apps, one thing is for certain, the gap between these two will continue to shrink over the years. As it pertains to the startups, there […]

Is Squarespace A Good Alternative to WordPress?

An introduction to the pros and cons of Squarespace V WordPress. “What is freedom? Freedom is the right to choose: the right to create for oneself the alternatives of choice.”— Archibald MacLeish (Poet, playwright, essayist, Librarian of Congress, lawyer) How to choose the best CMS for you To understand if Squarespace is a better alternative […]

How To Drive More Sales with Mobile Responsive Design

Why Every Business Website Must Be Mobile Responsive Today “Change before you have to.” – Jack Welch The Rise of Mobile Search This year more people will not only own mobile devices, they will be using them for far more tasks than in previous years. People are using their tablets and smartphones on the go […]