Episode 7: Discount Websites Brisbane

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[00:00:00] Saul: Hi everybody, and welcome to the Web Design Brisbane Podcast. This is episode number seven. Today's episode is entitled Discount Websites Brisbane. My name is Saul Edmonds, and as usual, I'm joined by the lovely Gillian Smith.

[00:00:12]  Gillian: Good morning, Saul. Hello, everyone.

[00:00:14] Saul: Good morning. We are the co-founders and creative directors of fantastic creative agency, a local business with a passion for helping our clients grow. Over to you, Joe. 

[00:00:23] Gillian: Okay, well, today we'll talk about discount websites, how you can save money when you're starting off with a brand-new web project. Now our goal is to help small business owners’ start-ups and entrepreneurs in the city of Brisbane, Australia, take their opportunities to the next level with brilliant website design. If you're from another city or location, welcome. Thanks for joining us today. And we hope that we can help you to grow your business in the online space

[00:00:49]  Saul: What’s are today's topic, Gill?

[00:00:52]  Gillian: I'm glad you asked.

[00:00:54]  Gillian: Well, today, we're going to get to the heart of discount websites and some of the topics that we'll touch on include how much should you pay for this kind of website? What features should a discount website have? What are some additional ways that you might be able to save some money on your next web project?

[00:00:54]  Saul: Thank you. 

[00:01:15] Saul: So let's find more about budget friendly web solutions. Let's get started.

[00:01:22] Gillian: Okay, well, first off, Saul from your experience, how much should people pay for a discount website that's professionally developed? 

[00:01:30]  Saul: Yeah. This is the ultimate question, isn't it? Like everybody, everybody has a completely different idea of what they think people should pay and a lot of that, let's be honest, a lot of that is based on people's experience about what they've already paid, or what they've heard. People should pay. Some people say, a discount website is $50, which is kind of silly, because people ultimately, if we're talking about a professionally designed website, people obviously have to spend time on it. Right. So, it's when you're talking about a discount website, that is, in my mind, and affordable website, would you say that's right?

[00:02:20]  Gillian: I agree with that. 

[00:02:21] Saul: Yeah, so that's another way to say it. If we're talking about what a discount or affordable website is, you might be talking about people who very broadly, might be start-ups who, starting up a business a reason why someone would want a discount website is just because but they want to achieve, no matter how much money they don't want to spend very much on a website for whatever reason, but commonly that might be for people who are starting up and who've got a limited budget for their website and so that would, I know, that might start depending on the, on the amount of content at about two to two and a half thousand dollars.

[00:03:11]  Gillian: Okay, so in terms of a two to two and a half thousand-dollar website, as a discount start-up price. What are you getting for that? What does that include?

[00:03:21]  Saul: Okay, so that's going to depend on what people want from their website. This is going to be very different, depending on who you go to their version of a discount website, might be half that I can only talk...  

[00:03:38]  Gillian:  About our version. 

[00:03:40]  Saul: No, that's right. Yeah. But does need to be put in, in context to about what people are actually looking for, and what they expect. 

[00:03:51]  Gillian: At any point, it's important to remember that a website is a key investment.

[00:03:54]  Saul:  Yeah, that's right. 

[00:03:55]  Gillian: (So) excessive, your business.

[00:03:57]  Saul: So whether you're going to be one wanting to have an affordable website or not, it's still important, no matter how much you're going to pay for it. It's still actually representing your brand so if we're talking about an affordable website, for something like that, you're going to be, probably talking about a purely informational website, that is really a starting point for you, if we're talking about start-ups, or anyone for that matter, and it might just have really key information on it might just have a few pages might just have a homepage, we entering into the site with an introduction to what you do about you have the equivalent of an About Us page, something about your services, and then a way to contact you. Some people want,  I even smaller than that just the single page scrolling site, which is a very common, why that still actually looks great, to actually have one single page, and those equivalent of separate pages are all contained within one page but, and so let's have a look at also the next point,

[00:05:17]  Gillian: What are some additional ways that people can save money on the next web project and single page websites? Do they work? Is that a good starting point if someone's got a very tight budget?

[00:05:28]  Saul: Okay, so even if let's just put that in the context of websites, in general, is a single page website isn't necessarily only for discount or affordable sites, single page scrolling sites, a very popular, you can still navigate from top menu.  Many people would probably be quite familiar with these sorts of sites, I've just never known what they're called, but we never go from the top. And it scrolls down from the part on the page that you're already looking at down to another part further down, or further up on that same page. So it's it, it has a certain style that's been around for a particular time, but and sometimes it's a specific design choice to do it like that, depending on how you want to lie your website out.

[00:06:27]  Gillian: So where does pricing for these one-page websites work? Where can people expect that sort of pricing stuff from? 

[00:06:34]  Saul: Yeah, so once again, let's just go back to the amount of content to the equivalent of, say, a one page or a single, a single page scrolling side, we should say, that's got four, three or four pages kept contained within it would be the equivalent of what you would also look out for a three to four page website that has completely separate pages. Because really, that from our perspective, at least, that sort of pricing is probably the entry point for any sort of site. And then any anything up from there, depending on the amount of content and what else, but that's a that's what you would call an affordable entry point of a website.

[00:07:26]  Gillian: Okay, well, are there any additional ways that people can save money on the next web project? I was just going to say my thoughts on that would be doing your own content, and providing your own photographs, if possible, if you can take quality photographs and that's what do you think about that idea?

[00:07:43]  Saul: Yeah, that's right. I mean,  the usual assume thing with an affordable entry point website is the people would be doing that anyway. Is that on unless people want specifically to have copywriting so this is included and so this way, and this is where it comes back....

[00:08:04]  Gillian: Copywriting is quite affordable, though must be said also professional copywriting. 

[00:08:08] Saul: Yeah, no, that's right. I mean, if you want a good message still, even if you're looking at a budget sort of website, and you want to save on costs overall, but ultimately, you do have to weigh up. What is more important? Is it is it important to have good content, because like I say, content is king and content, I think will always be king so no matter if you've got an affordable entry points, or a huge elaborate site, or ecommerce site or any sort of website, content will always be king.  

[00:08:45]  Gillian: Some people find organize their content, actually a barrier so if you get it done by professional personally. It's sorted. It's done. 

[00:08:52]  Saul:  That's right.

[00:08:52]  Gillian:  Down for you. 

[00:08:53]  Saul: And ultimately, is saving time to say your... 

[00:08:57]  Gillian: (inaudible) small business has enough time. Yeah, but  time  is money. Like they say to. I don't know who said that, but there's certainly... 

[00:09:07]  Gillian: It's an important person.

[00:09:08]  Saul: Yeah, that's right and everyone generally these days is often (timeful). So, okay, guys, thanks so much for listening. That's it for today. Before we go, please don't forget to rate review and subscribe to this podcast. We'd love to hear your feedback. We're on a journey to help local Brisbane businesses grow their opportunities online and exceed their goals. Thanks for listening and we'll see you tomorrow. Bye, guys.