Is Google+ for Business Worth It?

by Saul Edmonds

At little over a year old, Google+ has struggled to gain a foothold in the social world.

Given this state of affairs - is it beneficial to maintain ANOTHER social profile? Haven't we got enough already?

The short answer - Yes. 

Google+ is worth it.

Why?

SEO. 

In terms of organic search engine results, companies that take advantage of Google+ will benefit from increased search rankings. 

Google+ integrates heavily with other Google services : search, Google Places, Google Maps, Google Docs, GMail and more.

Brand promotion on Google

Google is tying 'Google+' profiles to it's other service offerings in such a way that it cannot be ignored.

by Saul Edmonds