Beat your competition and get found with a local marketing strategy. Foursquare is a useful addition to your 'local business' promotion plan - that is, the drive to convert and retain local prospects and customers.
Read on to learn a little more about foursquare and why it could work for you.
What is Foursquare?
Foursquare is a free mobile app for business and was first released in 2009.
Foursquare is all about location based marketing for business : Geo targeting.
It is a marketing tool to promote businesses locally.
Clients who live or work nearby are the mainstay of most business with a real world store or office address.
Coffee shop, hairdresser, mechanic, retaurant - local businesses of this type - need to find customers from the surrounding area or tourists passing through the area.
It makes sense to make your business more visible to the local sector and foursquare can assist with this.
Top 5 Reasons to Get Involved with Foursquare
1. Link Value
In terms of SEO, Foursquare has a high Domain Authority score - which means that the search rank of your business website is benefitted by your profile on Foursquare. Ensure that the information you provide about your business is consistent throughout all media channels.
2. 'Word of Mouth' Local Promotion
Foursquare is built for referral business. Foursquare users review and share comments, pictures and activities regarding the businesses they use. Personal recommendations are highly trusted. If your service or product garners some good reviews on foursquare - your business should profit.
3. Get known Locally
Let local customers get to know you. A foursquare profile will enhance your business visibility.
4. Opt-in Marketing
Take full advantage of foursquare by offering foursquare users specific deals and special offers. This can lead to the exchange of contact information between customers and the businesses they prefer, and in turn lead to extended opt-in marketing opportunities.
5. Social Media Networking
Foursquare brings the faces of local customers to life with display pictures and first names. Get to know the people who know you!
In this 'Age of Attention' everything in marketing is about the individual.
Foursquare offers the business owner many advantages when it comes to building that all important local base.
Contact Roundhouse Now!
Book an obligation free consultation to find out more and learn how to leverage mobile technology to grow your opportunities and business revenue.
Get to know Saul Edmonds & Roundhouse
As Creative Director & Roundhouse Founder Saul Edmonds has over 20 years professional design and digital experience.
He is an expert on Brand, Website and App Development. He has worked with clients across all industry groups - including startups, small business, government and entrepreneurs - on projects of all sizes and budgets.
Saul and his team can help you grow your business and discover new possibilities with :
- strategic brand design
- web design & development
- app design and development
- digital marketing
- creative engagement
Saul Edmonds believes that every project begins with a story.
Saul and his team offer a one to one, tailored service - where he works with you closely to develop innovative solutions that will take your business to the next level.
Find out how Saul can help you turn your ideas into reality.
Book an obligation free consultation with Saul Edmonds for ideas and strategies to take your business or project to the next level. Click here to arrange your booking.
Phone : +617 1300 727 749
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