5 Great Flyer Design Tips

by Saul Edmonds

Flyer Designs That Work for You

Top 5 Flyer Design Tips

Flyers are a reliable marketing asset.
Use them to effectively promote your business, company or special event. A well designed full colour flyer is an essential element of any printed advertising campaign.

Flyer Design for Maximum Impact

Flyers must be designed with the recipient in mind. A simple layout is recommended. Aim to establish a strong visual design that will effectively connect with your customer and inspire them to act.

Top 5 Flyer Design Tips

1. Be Readable

Ensure that the information presented within your flyer is easily readable and presented without visual 'clutter'. Even a flyer that seeks to be creative and unique must meet this be criteria. Remember, the purpose of the flyer is to communicate information clearly to your chosen audience.

2. Font Guide

As a general rule it is recommended to restrict the use of font styles in your flyer design. Less is more in this regard. Keeping to a maximum of two font families will ensure a more professional result. Instead, use bold, italic or regular versions of the same font. 

3. Eye Catching Design

Make your design more visually appealing by incorporating suitable images into your flyer design. Again - be careful to limit your choices. A single photo or illustration may well work best in creating a stronger visual impact.

4. Be Bright

Use colour to stand out from the rest and attract your customer's attention. If appropriate, company colours can be used prominently as an additional branding element.

5. Call to Action

A classic ‘call to action’ is the phrase 'order now'. Direct your customer what to do and encourage them to act immediately. As such, incentives and discounts are generally recommended. Get creative when it comes to slogans and phrases. Be bold - but keep it simple. Above all, a flyer design must be easy to read and understand. 

A well designed flyer will create a lasting impression on your customers. 

Roundhouse offers an affordable in-house flyer design service to all our printing clients. Let our team of graphic artists create a flyer design that works for you. Our custom designed, professional flyers are guaranteed to best promote your company, product or service.

At Roundhouse, we are the flyer printing and design specialists. 
We are able to assist with your flyer and printing project and offer great personal service, friendly advice and fast turn around times.

Contact Us for an obligation free consultation.

Click here to view the our print portfolio. 

by Saul Edmonds