6 Easy Ways to Keep Your Clients Happy

by Saul Edmonds

6 Great Ways to Keep Every Client Happy

The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works.
Jeff Bezos

Learn Why A Happy Client is A Priceless Asset To Your Business

When you own your own business, you have a long list of people that you have to keep happy each day.

That list goes on to include those clients and customers that are actually responsible for making your business successful.

Not only is your business dependent on those customers for revenue, your company enjoys those feelings of accomplishment from helping a client with their needs to grow their business as well.

That being said, there are plenty of ways that you can keep those clients happy. Here are just the top 6 to help you on your way.

1. Paying Close Attention

In order to keep your customers happy you have to be able to anticipate their needs.

You should already know their expectations and pick up on certain patterns or habits that they have. If your customer always places the same order at the same key times of the year, reach out to them before the order to let them know you are aware it is that time and you want to be sure to service all their needs in case anything has changed. If you can reach out to a customer before they ask a certain question, you give them that feeling of confidence that they are working with the right company for the long haul.

2. Anticipate Your Client's Day

Take the time to understand how the day unfolds for your client.

Depending on the stresses of the job they have, be sympathetic to their situation and try to remember that during your correspondence with them. If you already know that Wednesday is a really busy day for them, don't send them many emails on a Wednesday and get anxious when they don't reply. Save those pressing issues for Thursday when you know they will be more receptive to discussion. 

3. Talk to the Boss

Identify the key stakeholders in your client's business. This will ensure you connect with the decision makers - and build a stronger relationship to the company.

Make time to reach out to the manager, boss or supervisor. Do this in a way where you simply seek to introduce yourself - when you know the manager is available. If you can discover what makes the manager tick, you can meet the needs of the business more effectively.

4. Staying Ahead of the Curve

If you know that chaos is on the horizon, plan for it well in advance.

When you can plan for certain events to unfold, you lessen the need to panic when the situation arrives. This is a great opportunity for your company to come up with creative or strategic solutions to eliminate this problem in the future.

Be the initiator of the positive change and your company is more reliable in the future.

5. Owning Your Mistakes

If you make a mistake, take ownership of it immediately, not tomorrow or next week.

If you are responsible for something going wrong, call and apologize today and make it right even faster. This is not the time to play the blame game, take accountability and realise that even the best plans sometimes do not materialise the way they were thought to. Your client will appreciate your honesty and willingness to correct the error. That really can go a long way towards keeping your client happy in the future.

6. Meeting Then Exceeding Expectations

Your client expects you to deliver on your promises, but - it is when you exceed those promises that you really make the client happy.

By doing more than the client expected, you raise the bar and make it difficult for the client to consider ever working with anyone else. The only way you can gain trust and grow business relations is by giving way more in your promises that you collect in revenue.

Try to step outside the box when it comes to meeting your customers needs. When your company begins to think beyond the role they were assigned, they become the true leaders in your industry. 

Take the time to consider the needs and goals of your client before they bring them to you. Many times you can win favour with the manager just by being willing to jump higher than any other company in your niche.

ARE YOU DEDICATED TO KEEPING YOUR CLIENTS HAPPY?

At Roundhouse, we endeavour to get to know you, your business, your customers - and most importantly - your goals. We work to help you succeed. Our talented team of experts is with you every step of the way - for the long term. Talk to us. We can create precisely what you need.

We are here to help.

Get started now. Contact us here.

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Book an obligation free consultation with a qualified social media marketer.

GET STARTED HERE

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View our graphic design portfolio here.

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If you enjoyed reading this article, you may also enjoy the following:
1. How to grow your business with customer testimonials.

2. Top 10 ecommerce questions for startups.

3. 3 Ways to build customer loyalty.

Roundhouse - The Creative Agency

Author - Saul Edmonds

Connect with Saul Edmonds on Linkedin here or Google+ here.

Connect with Roundhouse on Google+ here.

See our video portfolio here.

5 Great Ideas To Inspire, Amaze and Delight Your Customers at Christmas

by Saul Edmonds

5 Great Ways to Delight Your Customers This Christmas Season

Christmas makes me happy no matter what time of year it comes around.
Bryan White

A Happy Customer is a Key Business Asset

Your job as the owner of your company is to figure out how your business can attract more sales this holiday season.

The months leading up to January are the months where many companies make the majority of their profits for the entire year. Up to 40% of a small business income can be generated in the final two months of the year.

If you are wondering how you can get more of those sales, here are five techniques that will boost both awareness and sales this holiday season for your business.

1. Giving Them What They Want

If you want a customer to shop with you, exceed their expectations this holiday season.

Give them what they want and more, offering one of a kind promotions and sales events that are spread out over the months leading up to the new year. Begin launching your deals right during October, and continue doing so right up to the last hour.

As the final week of holiday shopping approaches, give those last minuet shoppers exactly what they want, free or overnight shipping options. 

2. Appreciate Your Customers

During the upcoming holiday season, you have a unique opportunity to thank your customers for their continued support all year.

These customers have help you grow and thrive, and now is the time to show them how much you appreciate their business.

Send your customers a hand written holiday card, or send them a direct email message that is not a canned form letter. Surprise your customers will a special promotional code that is exclusively for them. Create a video of your employees saying thank you, and post it across all your social media profiles. The next time they make a purchase, surprise them will a small gift as a gesture of appreciation.

3. Sneak Peek for Valued Customers

Who doesn't love being part of a secret?

The next time you are rolling out a new product or service, create some added buzz by telling your valued customers first.

Either let them know they have first shot at the new product, or that you will be offering them a period in which only they can buy the merchandise before it hits the global market. Letting your customer feel exclusive can really go a long way in promoting loyalty for the upcoming year.

4. Give a Holiday Party

While most people are already accustomed to the idea of parties during the holiday season, plan something special for your customers this year.

Send invitations to all your best customers. This is a great opportunity for them to interact with your staff, and although most will not come, the invitation alone will not go unnoticed.

This can help to put a human face to your business, and give your customers the ability to bond with you on a more friendly level. 

5. Giving Customer Satisfaction

Take into consideration that throughout the year many of your customers have been providing feedback about your service and products.

Customers either voice their concerns on the phone or through social media outlets. Take the time to let these customers know that you not only hear their concerns, you are making an effort to address them.

Whether you have updates or improvements for a certain service or product, announce it to customers as a result of their feedback. Let them know they had a hand in the change, and encourage them to try the product again at a significant discount. If they have previously purchased the item and you made changes to improve, give these customers the chance to try and comment whether or not the improvements were effective.

Make the Most of Christmas This Year

During the months leading up to January, you have a very small window in which to dazzle your customers. If you want the new year to be your best year ever, you have to finish this year on a high note.

The one thing that all customers like is appreciation for their business and their feedback.

Making sure that you connect on a more personal level with your customers, will go a long way towards gaining their loyalty. Taking the time to go that extra mile this Christmas will have serious positive effects on your business long-term.

ARE YOU INSPIRING YOUR CUSTOMERS THIS CHRISTMAS?

At Roundhouse, we believe that satisfied customers are at the heart of every successful business. We get to know what your audience wants and work find new ways your business can deliver even more to the only people who matter - your customers. Our talented team of experts works closely with you to create precisely what you need.

We are here to help.

Get started now. Contact us here.

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Book an obligation free consultation with a qualified social media marketer.

phone : 1300 727 749 

email : us@roundhouse.cc

Learn about our web design here.

See our brand and logo portfolio here.

If you enjoyed reading this article, you may also enjoy the following:
1. How mobile websites boost sales.

2. The key to establishing a great brand.

3. 3 Ways to build customer loyalty.

Roundhouse - The Creative Agency

Author - Saul Edmonds

Connect with Saul Edmonds on Linkedin here or Google+ here.

Connect with Roundhouse on Google+ here.

See our video portfolio here.

LEARN MORE!

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4 Ways to Build Customer Relationships with Social Media

by Saul Edmonds

How To Use Social Media to Grow Customer Relationships

“Do the one thing you think you cannot do. Fail at it. Try again. Do better the second time. The only people who never tumble are those who never mount the high wire. This is your moment. Own it.” - Oprah Winfrey

Build Your Brand Reputation

How your brand is perceived online will influence the behaviour of visitors to your website. 

Studies have shown that positive interaction with a company via social media significantly impacts purchase decisions. A genuine two way communication between company and consumer enhances conversion and serves to build long term loyalty. 

In our age of the internet, people still place high value on personal service and one to one attention.

Social media is the ideal channel to broaden your reach and strengthen the delivery of your customer service.

Here are 4 top ways to build customer relationships with social media.

1. Engage Your Customers

Interaction with your social media followers needs to be more impactful and personal than generic responses to inquires or feedback.

If a customer is taking the time to post on your business profile, take the time to reply. Even a small reply of thanks will have a genuine impact and establishes a connection. Remember also that you are not just affecting that one consumer. Anyone who is viewing your social profile is taking notes about how you interact with people.

Aim to provide world class communication - and convert your visitors into buyers.

2. Respond to Feedback

Don't just post replies to positive feedback - jump in and take a proactive approach if occasional poor feedback shows up. These types of feedback might sting, but if you can reply professionally and offer the consumer the opportunity to either talk directly with you, or to follow up with them and resolve the issue, it shows you are taking immediate interest in their problem and doing everything possible to fix it. If a consumer retweets one of your messages, take the time to thank them for doing that. It will encourage them to continue this in the future.

3. Encourage Interaction

If followers on your social media profile are posting helpful content for other users, be sure to thank them. Take the time to repost their messages across your other social platforms. If you receive comments, immediately follow up with a reply or like the post. If there is a conversation taking place, jump right in and offer some advice, tips, or helpful techniques to assist.

Keep your finger on the pulse of your social pages. Your active involvement ensures visitors will view you as a trusted expert who is there when they need you.

4. Just Have Fun

Social media is all about people being social and having fun.

Take time each week to post images, personal updates or even humorous information related to your niche. Let your audience know more about you. Many of your consumers are not used to interacting with the owner of a company, so let them know you are approachable and understanding.

Taking the time to just brighten someone’s day can have far reaching effects - in the future, when they are ready to buy.

ARE YOUR SOCIAL CHANNELS WORKING FOR YOU?

At Roundhouse, we understand the importance of connecting with your audience via social media. We have a complete range of social media services and management to assist your customer service and outreach campaigns. Our talented team of experts works closely with you to create precisely what you need.

Get started now. Contact us here.

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Book an obligation free consultation with a qualified social media marketer.

phone : 1300 727 749 

email : us@roundhouse.cc

Learn about our web design here.

See our brand and logo portfolio here.

If you enjoyed reading this article, you may also enjoy the following:
1. Social Networking for Business

2. 3 Ways to Leverage the Power of Social & Mobile Marketing

3. 3 Ways to Boost Your Social Media Marketing with Hashtags

Roundhouse - The Creative Agency

Author - Saul Edmonds

Connect with Saul Edmonds on Linkedin here or Google+ here.

Connect with Roundhouse on Google+ here.

See our video portfolio here.

LEARN MORE!

Get the latest news from the Roundhouse studio, tips on how to grow your business + exclusive discount offers via email. Subscribe Today!

We can help you succeed online.

How to Grow Your Business with Customer Testimonials

by Saul Edmonds
How to Grow Your Business with Customer Testimonials

Why Customer Testimonials Build Trust

"If you work just for money, you’ll never make it, but if you love what you’re doing and you always put the customer first, success will be yours."
- Ray Krock 

Share Your Customer Feedback and Experience

One of the easiest ways to grow your business is by incorporating customer testimonials into your marketing plan.

But how do you inspire your customers to actually take the time to positively review your business? This does involve some upfront work to streamline the process.

Here are some simple strategies you can implement to grow your business with customer testimonials:

Start with LinkedIn

Setting up a business profile on LinkedIn is a recommended first step towards acquiring new customer testimonials. Invest time in creating and reviewing your LinkedIn business profile. This is an important extension of your main business and must look professional. Once you have begun connecting with others, join groups relevant to your niche and post helpful tips and advice to industry group members. Aim to participate regularly, if possible on a daily basis.

Once you have established a following on LinkedIn, getting an endorsement is simple. Your profile will have an endorsement button that gives people the opportunity to promote your business with a simple click. While this is not as important as positive comments or customer feedback on your profile or website, it provides a foundation of trust.

Website Testimonials

Your website should already have a testimonials page clearly visible for potential customers to see.  Obtain testimonials by corresponding with customers who have already purchased from you. Simply ask them if they would consider rating their individual experience with your company and providing a few words of feedback. Reaching out is sometimes all it takes to acquire genuine, positive feedback.

Build Trust with Real Reviews

The key to the perfect customer testimonial is to get reviews from people that actually encourage new customers to want to do business with you.

To do this, ask your customers how they felt about your service. Inquire if you could have done anything more to make the transaction go smoother. Use this feedback to consistently  improve your service or products.

The best kind of testimonial will focus on one aspect of your transaction and bring it to the forefront. A testimonial need not be long, but it must offer genuine feedback.

If you intend to include the testimonial in your marketing - ask your customers to provide a personal photo to accompany it. A clear photo that includes your customer’s name and business details adds additional credibility to their comment.  This will make the decision easier for new customers when it becomes times to make a purchase. Your testimonial has become a personal recommendation.

Are You Sharing Your Customer Feedback?

Roundhouse has been helping businesses maximise their customers' experience for more than 12 years. We can work with you to find innovative ways to improve the delivery of your services and products - both online and offline.

Get started now. Contact us here.

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Book an obligation free consultation with a qualified designer.

phone : 07 5559 0414 (Gold Coast) phone : 07 3102 3622 (Brisbane) 

email : us@roundhouse.cc

Gold Coast : 2a/128 Varsity Parade, Varsity Lakes Gold Coast, Queensland 4227

Learn about our web design services here.

See our portfolio here.

If you enjoyed reading this article, you may also enjoy reading about the following:
1. A Guide to Brand Communications

2. Brand Marketing Explosion Infographic

3. Brand Identity for Business

Roundhouse - The Creative Agency

Author - Saul Edmonds

Connect with Saul Edmonds on Linkedin here or Google+ here.

Connect with Roundhouse on Google+ here.

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by Saul Edmonds